---
title: The Fundraising Club Lottery Toolkit
description: Access essential resources and guidelines to successfully launch and grow your club's lottery fundraising. Maximise impact with our marketing toolkit and step-by-step plan.
---

[Skip to content](https://www.thefundraisingclub.org.uk/lottery-toolkit#main-content)

[![TFC Logo A](https://www.thefundraisingclub.org.uk/hubfs/TFC%20Logo%20A.svg)](https://www.thefundraisingclub.org.uk/)

- [Home](https://www.thefundraisingclub.org.uk)
- [The Fundraising Lottery](https://www.thefundraisingclub.org.uk/lottery)
  
  Show submenu for The Fundraising Lottery 
  
    - [Overview](https://www.thefundraisingclub.org.uk/lottery)
    - [Register Your Club](https://www.thefundraisingclub.org.uk/lottery/join)
    - [Draws & Results](https://www.thefundraisingclub.org.uk/lottery-winners)
    - [Fundraising Leaderboard](https://www.thefundraisingclub.org.uk/fundraising-leaderboard)
    - [Club A-Z](https://www.thefundraisingclub.org.uk/club-a-z)
    - [Lottery Toolkit](https://www.thefundraisingclub.org.uk/lottery-toolkit)
- [Fundraising Blog](https://blog.thefundraisingclub.org.uk)
- [About](https://www.thefundraisingclub.org.uk/about)

Open main navigation

Close main navigation

- [Home](https://www.thefundraisingclub.org.uk)
- [The Fundraising Lottery](https://www.thefundraisingclub.org.uk/lottery)
  
  Show submenu for The Fundraising Lottery 
  
    - [Overview](https://www.thefundraisingclub.org.uk/lottery)
    - [Register Your Club](https://www.thefundraisingclub.org.uk/lottery/join)
    - [Draws & Results](https://www.thefundraisingclub.org.uk/lottery-winners)
    - [Fundraising Leaderboard](https://www.thefundraisingclub.org.uk/fundraising-leaderboard)
    - [Club A-Z](https://www.thefundraisingclub.org.uk/club-a-z)
    - [Lottery Toolkit](https://www.thefundraisingclub.org.uk/lottery-toolkit)
- [Fundraising Blog](https://blog.thefundraisingclub.org.uk)
- [About](https://www.thefundraisingclub.org.uk/about)

# Lottery Toolkit

Welcome to the Fundraising Club Lottery toolkit. These pages contain resources to help club volunteers launch and grow a Fundraising Club Lottery affiliate page. Content is frequently updated with new ideas and free resources, so please check for updates.

![TFCL Mock Up 4](https://www.thefundraisingclub.org.uk/hs-fs/hubfs/TFCL%20Mock%20Up%204.png?width=2000&name=TFCL%20Mock%20Up%204.png)

![Large Toolkit](https://www.thefundraisingclub.org.uk/hs-fs/hubfs/Large%20Toolkit.jpg?width=2000&name=Large%20Toolkit.jpg)

### Join the 10x10 Fundraising Campaign

As the new Winter season starts, now is the perfect time to launch a fundraising blast! Raise £600 for your club AND you could WIN a £2,000 cash donation!

[Learn More](https://www.thefundraisingclub.org.uk/lottery-toolkit/10x10)

## 4 Steps to Rapid Fundraising

Follow our step-by-step guide to set up, launch and grow your lottery fundraising. 

**STEP 1**

### **Set-Up**

**Sign the Affiliate Agreement**

Before a club can work with The Fundraising Club Lottery, it must first sign an Affiliate Agreement. [View](https://www.thefundraisingclub.org.uk/lottery-toolkit/step-1)

**Study the Marketing Guidelines**

Club officials who promote the lottery must read and adhere to the Fundraising Club marketing guidelines. [View](https://www.thefundraisingclub.org.uk/lottery-toolkit/step-1)

[Go to Step 1](https://www.thefundraisingclub.org.uk/lottery-toolkit/step-1)

**STEP 2**

### **Goal**

**Confirm Your Cause & Fundraising Goals**

Confirm why your club is raising money, the fundraising target and deadline.

**Think Big - Really Big!**

See how much your club can raise by selling 10 to 1,000 tickets. 

**Understand Cause Marketing **

Learn why putting your club cause at the centre of your marketing is essential to maximising your fundraising.

[Go to Step 2](https://www.thefundraisingclub.org.uk/lottery-toolkit/step-2)

**STEP 3**

### **Launch!**

**Lottery Champion & Ambassadors**

Identify your Lottery Champion and the people who can help spread the word.

**Onboarding call**

Book your onboarding call so we can hand over your page and marketing pack.

**Lottery Page Live!**

Your lottery page is now ready to go. Review your page and understand the player journey.

**First Ticket**

Experience the process for yourself by purchasing your first ticket.

**Marketing Pack**

Access your Lottery Marketing Pack, including a range of FREE resources and tools designed to help your lottery get off to the strongest possible start.

**Warm Up Your Supporters**

Build awareness before launch day. Create excitement, start conversations and let supporters know what the lottery will help fund so they're ready to get involved when the launch begins.

**Sell your First 20 Tickets**

Work with your Lottery Champion and Ambassadors to identify the supporters most likely to join your lottery first. 

**The Big Launch**

Bring everything together with a coordinated launch activity. Use your Lottery Champion, Ambassadors and promotional tools to create momentum and maximise sign-ups across the club.

[Go to Step 3](https://www.thefundraisingclub.org.uk/lottery-toolkit/step-3)

**STEP 4**

### **Growth**

**Monthly Lottery Schedule**

Understand the key dates, monthly draw cycle and activities that help keep your lottery visible throughout the year.

**Ideas to Grow Your Lottery**

Discover simple, proven ideas to attract new players, increase ticket sales and maximise fundraising for your club.

[Go to Step 4](https://www.thefundraisingclub.org.uk/lottery-toolkit/step-4)

![whatsapp-community](https://www.thefundraisingclub.org.uk/hubfs/whatsapp-community.png)

### Join The WhatsApp Community

Connect with other club volunteers, share fundraising ideas, and get quick tips to boost ticket sales.

[Join Community](https://chat.whatsapp.com/Dg2lDpxpzo94C8ho9k8Ic6)

### **Extra Resources**

**Printed posters**

When a club has 10 active players or more, playing The Fundraising Club Lottery, The Fundraising Club is happy to send FREE printed posters to your home address.

**Tap-to-Join ‘Lottery Key Fobs’**

Lottery Key Fobs are one of the easiest ways to help supporters join your lottery.

Each Lottery Key Fob is pre-programmed with your club's lottery sign-up page. When a supporter taps the key fob against their smartphone, they are taken directly to the sign-up page, making it quick and easy to purchase a ticket.

**Mobile Sign-Up: The Do Your Bit App**

The Do Your Bit App allows Lottery Champions, Lottery Ambassadors and supporters to access and sign up to your lottery from their mobile device.

Supporters can use the app to purchase tickets for themselves and can also use it to sign up friends, family members and other supporters to the lottery.

 

[View Resources](https://www.thefundraisingclub.org.uk/lottery-toolkit/resources#fob)

[![TFC Logo A](https://www.thefundraisingclub.org.uk/hubfs/TFC%20Logo%20A.svg "TFC Logo A")](https://www.thefundraisingclub.org.uk)

The Fundraising Club CIC is a community-driven initiative dedicated to supporting local causes and making a positive impact.

Sterling House, Capitol Park East, Tingley, Leeds, WF3 1DR  
Company Registration Number: 16034835  
Registered in England and Wales  
Contact us: [support@thefundraisingclub.org.uk](mailto:support@thefundraisingclub.org.uk)

**The Fundraising Club**

[About](https://www.thefundraisingclub.org.uk/about)

[Contact](https://www.thefundraisingclub.org.uk/about#contact)

[Blog](https://blog.thefundraisingclub.org.uk)

[Terms ](https://thefundraisinglottery.joinourlottery.org.uk/terms-and-conditions)of use

[Privacy](https://thefundraisinglottery.joinourlottery.org.uk/privacy-policy)

**Lottery**

[Overview](https://www.thefundraisingclub.org.uk/lottery-v2)

[How to Join](https://www.thefundraisingclub.org.uk/lottery/join)

[Draw & Results](https://www.thefundraisingclub.org.uk/lottery-winners)

[Marketing Toolkit](https://help.pitchero.com/knowledge/the-fundraising-club/marketing-tool-kit-introduction)

[Help & Support](https://help.pitchero.com/knowledge/the-fundraising-club-lottery)

Copyright © 2026, The Fundraising Club C.I.C.