Skip to content

Lottery Toolkit

Welcome to the Fundraising Club Lottery toolkit. These pages contain resources to help club volunteers launch and grow a Fundraising Club Lottery affiliate page. Content is frequently updated with new ideas and free resources, so please check for updates.
TFCL Mock Up 4
Large Toolkit

Join the 10x10 Fundraising Campaign

As the new Winter season starts, now is the perfect time to launch a fundraising blast! Raise £600 for your club AND you could WIN a £2,000 cash donation!

Learn More

4 Steps to Rapid Fundraising

Follow our step-by-step guide to set up, launch and grow your lottery fundraising. 

STEP 1

Set-Up

Sign the Affiliate Agreement

Before a club can work with The Fundraising Club Lottery, it must first sign an Affiliate Agreement. View


Study the Marketing Guidelines

Club officials who promote the lottery must read and adhere to the Fundraising Club marketing guidelines. View

Go to Step 1

STEP 2

Goal

Confirm Your Cause & Fundraising Goals

Confirm why your club is raising money, the fundraising target and deadline.

Think Big - Really Big!

See how much your club can raise by selling 10 to 1,000 tickets. 

Understand Cause Marketing 

Learn why putting your club cause at the centre of your marketing is essential to maximising your fundraising.

Go to Step 2

STEP 3

Launch!

Lottery Champion & Ambassadors

Identify your Lottery Champion and the people who can help spread the word.

Onboarding call

Book your onboarding call so we can hand over your page and marketing pack.

Lottery Page Live!

Your lottery page is now ready to go. Review your page and understand the player journey.

First Ticket

Experience the process for yourself by purchasing your first ticket.

Marketing Pack

Access your Lottery Marketing Pack, including a range of FREE resources and tools designed to help your lottery get off to the strongest possible start.

Warm Up Your Supporters

Build awareness before launch day. Create excitement, start conversations and let supporters know what the lottery will help fund so they're ready to get involved when the launch begins.

Sell your First 20 Tickets

Work with your Lottery Champion and Ambassadors to identify the supporters most likely to join your lottery first. 

The Big Launch

Bring everything together with a coordinated launch activity. Use your Lottery Champion, Ambassadors and promotional tools to create momentum and maximise sign-ups across the club.

Go to Step 3

STEP 4

Growth

Monthly Lottery Schedule

Understand the key dates, monthly draw cycle and activities that help keep your lottery visible throughout the year.

Ideas to Grow Your Lottery

Discover simple, proven ideas to attract new players, increase ticket sales and maximise fundraising for your club.



Go to Step 4
whatsapp-community

Join The WhatsApp Community

Connect with other club volunteers, share fundraising ideas, and get quick tips to boost ticket sales.

Join Community

Extra Resources

Printed posters

When a club has 10 active players or more, playing The Fundraising Club Lottery, The Fundraising Club is happy to send FREE printed posters to your home address.

Tap-to-Join ‘Lottery Key Fobs’

Lottery Key Fobs are one of the easiest ways to help supporters join your lottery.

Each Lottery Key Fob is pre-programmed with your club's lottery sign-up page. When a supporter taps the key fob against their smartphone, they are taken directly to the sign-up page, making it quick and easy to purchase a ticket.

Mobile Sign-Up: The Do Your Bit App

The Do Your Bit App allows Lottery Champions, Lottery Ambassadors and supporters to access and sign up to your lottery from their mobile device.

Supporters can use the app to purchase tickets for themselves and can also use it to sign up friends, family members and other supporters to the lottery.

 

View Resources